Find out whether your category can be benchmarked for AI visibility.
Give us your category and an example buyer question. We will assess free of charge whether the scope is measurable, and whether a Snapshot, a strategic audit or a wider benchmark is the better next step.
Benchmark structure
First we agree what is actually being compared
A benchmark does not start with an assumed competitor list or a percentage. It starts with a category, a buyer question and the complete answers the models give.

Benchmark scope
What a paid measurement covers
Scope depends on the category and the hypothesis. Every result stays linked to the complete answer, the source and the version of the method.
Presence in ChatGPT
Does the brand appear for the agreed buyer questions, and in what context is it described?
Visibility in Gemini
How Google Gemini represents your brand, and which companies it shortlists for the questions your buyers ask.
Perplexity and Claude
We match the models to the market and the category rather than assuming the same scope in every project.
Competitor analysis
Comparison brands emerge from the collected answers. We document their presence, the context and the sources cited.
The number of models, questions and comparison brands is agreed before a Snapshot or an audit begins. We never present a simulation as a research result.
Want to establish the right benchmark scope?
We assess category fit free of charge. A full competitor comparison is delivered within a Snapshot or a strategic audit.
0 PLN · Fit assessment, without a promise of a full report